video1.0<iframe src="https://www.loom.com/embed/525d46169fa741718a3954f7a0aa974d" frameborder="0" width="1920" height="1440" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>14401920Loomhttps://www.loom.com14401920https://cdn.loom.com/sessions/thumbnails/525d46169fa741718a3954f7a0aa974d-22a880bb01d93aef.gif371.9In this video, I walk you through my new proof of work, which is a short ad film script for the brand Minimalist titled "The Morning Ritual." The objective of the script is to build brand awareness and create an emotional connection with our target audience, primarily Gen Z and young millennials who prioritize clean, science-based skincare. The ad emphasizes simplicity and authenticity, showcasing how our products fit seamlessly into daily routines without heavy product-pushing. I encourage you to review the script and consider how it aligns with our brand philosophy of honest skincare that works. Your feedback would be greatly appreciated!