video1.0<iframe src="https://www.loom.com/embed/5357556d179648ab9b040edad8eaaf31" frameborder="0" width="1920" height="1440" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>14401920Loomhttps://www.loom.com14401920https://cdn.loom.com/sessions/thumbnails/5357556d179648ab9b040edad8eaaf31-0a686b7d3076c553.gif3350In this video, I delve into the crucial aspects of donor cultivation and solicitation, emphasizing the roles of program staff and faculty. I explain the donor journey, critical cultivation concepts, and the importance of aligning philanthropic work with major donor decision-making processes. Viewers are encouraged to grasp the significance of understanding donor pains and behavior change in fundraising to maximize success.