video1.0<iframe src="https://www.loom.com/embed/53d217e22efb4a5d9d07f02c74c49abf" frameborder="0" width="1662" height="1246" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>12461662Loomhttps://www.loom.com12461662https://cdn.loom.com/sessions/thumbnails/53d217e22efb4a5d9d07f02c74c49abf-d8e87ffe9aa33457.gif1698.005This Loom explains how to build a landing page roadmap for a client using AI tools and Motion data. The speaker emphasizes that roadmap ideas should originate from the client team, with AI filling the middle and a final review by humans to avoid AI slop. They demonstrate gathering context from Motion, including landing page analysis and messaging theme tags over the last 30 days (and sometimes last 90), then splitting roadmap ideas by products like Nasal Stick and Mouth Tape and weighting more toward the higher spend (for example about a 60 40 or 50 50 split). They also show reviewing top creatives by spend or purchase value, watching top ads, taking notes on hooks, problem solution, audience breakdown, and translating those insights into multiple page ideas and a final organized roadmap.