<?xml version="1.0" encoding="UTF-8"?><oembed><type>video</type><version>1.0</version><html>&lt;iframe src=&quot;https://www.loom.com/embed/547b608af0d7458f9c219bed964948a8&quot; frameborder=&quot;0&quot; width=&quot;1920&quot; height=&quot;1440&quot; webkitallowfullscreen mozallowfullscreen allowfullscreen&gt;&lt;/iframe&gt;</html><height>1440</height><width>1920</width><provider_name>Loom</provider_name><provider_url>https://www.loom.com</provider_url><thumbnail_height>1440</thumbnail_height><thumbnail_width>1920</thumbnail_width><thumbnail_url>https://cdn.loom.com/sessions/thumbnails/547b608af0d7458f9c219bed964948a8-00001.gif</thumbnail_url><duration>675.384</duration><title>Job Movers Play for Handoffs</title><description>In this Loom, I discuss a movers campaign that I have put together for a client who sells hand-off software. The goal is to find companies that are currently struggling with customer hand-offs. I show how to prospect for these companies and demonstrate a simple but powerful method to find people who have recently changed jobs. I also explain how to qualify and segment these individuals based on their previous positions and find their old bosses. This strategy has already shown promising results, with one meeting booked with a chief customer officer. Watch the Loom to learn more and see how this campaign can be scaled up.</description></oembed>