video1.0<iframe src="https://www.loom.com/embed/55bbc8f9117840528d654555220efdc2" frameborder="0" width="1920" height="1440" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>14401920Loomhttps://www.loom.com14401920https://cdn.loom.com/sessions/thumbnails/55bbc8f9117840528d654555220efdc2-d7bb171bad580281.gif182.644In this video, I dive into the ICP Enrichment Analysis service and how it compares to HubSpot Cleanup. I highlight that while the processes are similar, ICP Enrichment involves more data points and properties, which can lead to deeper insights about our best customers. It's important to have accurate and sufficient data for a successful study. I encourage you to consider the added value of these enrichments, even though they may come at a higher cost and require more time.