video1.0<iframe src="https://www.loom.com/embed/56b75b6ca8cf495eb856803c796704a9" frameborder="0" width="1280" height="960" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>9601280Loomhttps://www.loom.com9601280https://cdn.loom.com/sessions/thumbnails/56b75b6ca8cf495eb856803c796704a9-cb18a1cb0bdf0bdd.gif447.3676In this video, I walk you through our new dashboards at GMM, highlighting key metrics like lead flow, cost per lead (CPL), and demographic data. We automatically filter reports by the last 30 days, but you can adjust the timeframe to analyze recent performance. I encourage you to explore the top creatives and demographic breakdowns to identify areas for improvement, especially regarding age and gender targeting. If you notice high CPLs in certain demographics, we can make adjustments to optimize our campaigns. Please take a moment to familiarize yourself with these features and let me know if you have any questions!