<?xml version="1.0" encoding="UTF-8"?><oembed><type>video</type><version>1.0</version><html>&lt;iframe src=&quot;https://www.loom.com/embed/5b7c5fbcc0f84cc98ccc0f84849b9850&quot; frameborder=&quot;0&quot; width=&quot;1920&quot; height=&quot;1440&quot; webkitallowfullscreen mozallowfullscreen allowfullscreen&gt;&lt;/iframe&gt;</html><height>1440</height><width>1920</width><provider_name>Loom</provider_name><provider_url>https://www.loom.com</provider_url><thumbnail_height>1440</thumbnail_height><thumbnail_width>1920</thumbnail_width><thumbnail_url>https://cdn.loom.com/sessions/thumbnails/5b7c5fbcc0f84cc98ccc0f84849b9850-00001.gif</thumbnail_url><duration>428.4723162989999</duration><title>Salesforce CRM: Creating and Converting Leads</title><description>In this video, I will guide you through the process of creating and converting leads in Salesforce CRM. I will explain the difference between leads and contacts, and why it is important to understand leads. I will demonstrate how to create a lead, including the essential details required. Then, I will discuss the next steps after creating a lead, such as researching the lead, reassigning it if necessary, and qualifying the lead. Finally, I will show you how to convert a lead into an opportunity with an account.</description></oembed>