video1.0<iframe src="https://www.loom.com/embed/5c855f90b1734931ae6cf509038f91e3" frameborder="0" width="1340" height="1005" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>10051340Loomhttps://www.loom.com10051340https://cdn.loom.com/sessions/thumbnails/5c855f90b1734931ae6cf509038f91e3-8f263086baaa22bb.gif391.3293In this video, I discuss Moonpig's recent email, which serves as a great example of a pattern interrupt. I was impressed by its simplicity and relevance, especially since I learned about Grandparents Day through it. However, I noted some areas for improvement, such as making the opt-out button more prominent and removing irrelevant branding elements. I encourage you to take inspiration from this email's approach and consider how you can apply similar tactics in your communications. Overall, it's a reminder to stay relevant and engaging in our messaging.