video1.0<iframe src="https://www.loom.com/embed/5e15afc47ef94c589d81321732229555" frameborder="0" width="1920" height="1440" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>14401920Loomhttps://www.loom.com14401920https://cdn.loom.com/sessions/thumbnails/5e15afc47ef94c589d81321732229555-c3796efcc0bc6dc4.gif5400.466This Loom explains how designers can earn far more by repositioning their service around the real size of the client problem rather than the design deliverable. The creator argues that income is set by the problem you stand next to, using four problem levels from must be nice to bleeding neck emergencies, and that better questions help clients articulate the heavy problem they already have. They describe replacing “confetti” content with a web of long form assets such as a video sales letter, ebooks, and workshops, and systemizing delivery to stop time from limiting capacity. They cite personal and student results including millions in fees, a 56k month, and multiple students achieving seven figure run rates, and they contrast the “slow and alone” approach with doing the system together through limited cohorts and weekly calls.