<?xml version="1.0" encoding="UTF-8"?><oembed><type>video</type><version>1.0</version><html>&lt;iframe src=&quot;https://www.loom.com/embed/60df597b61f84467a695e2d2adf53c15&quot; frameborder=&quot;0&quot; width=&quot;1254&quot; height=&quot;940&quot; webkitallowfullscreen mozallowfullscreen allowfullscreen&gt;&lt;/iframe&gt;</html><height>940</height><width>1254</width><provider_name>Loom</provider_name><provider_url>https://www.loom.com</provider_url><thumbnail_height>940</thumbnail_height><thumbnail_width>1254</thumbnail_width><thumbnail_url>https://cdn.loom.com/sessions/thumbnails/60df597b61f84467a695e2d2adf53c15-00001.gif</thumbnail_url><duration>289.056</duration><title>What is an ideal customer for Defacto?</title><description>Hi, I&apos;m Matt Machari, a CEO coach. I&apos;ve coached well-known companies and CEOs, including OpenAI and Sam Altman. I have a method called the Machari Method to help companies scale successfully. In this video, I&apos;ll show you how the method works and how it can make your company more successful, engaged, and productive. If you&apos;re interested in implementing the method, please reach out to the contact below.</description></oembed>