video1.0<iframe src="https://www.loom.com/embed/64541d6564204dfeb0930be42e0b33cc" frameborder="0" width="1840" height="1380" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>13801840Loomhttps://www.loom.com13801840https://cdn.loom.com/sessions/thumbnails/64541d6564204dfeb0930be42e0b33cc-3c06be7c2510ee35.gif509.838In this video, I conducted a perplexity search to find the percentage of travelers who read online reviews before booking a hotel stay, focusing on data from 2024 to 2025. I found that while many sources claim over 80% of travelers read reviews, the most recent and credible data I could locate indicated that having positive reviews was a top decision factor for nearly 20 to 25% of travelers. Most of the older statistics I encountered were outdated, with some dating back to 2014. I encourage you to critically evaluate the sources of information you come across, especially when they claim to be current. Let's ensure we use the most accurate and recent data in our discussions moving forward.