<?xml version="1.0" encoding="UTF-8"?><oembed><type>video</type><version>1.0</version><html>&lt;iframe src=&quot;https://www.loom.com/embed/6657820a871c4ac0844b0fd7e16c14f8&quot; frameborder=&quot;0&quot; width=&quot;1410&quot; height=&quot;1057&quot; webkitallowfullscreen mozallowfullscreen allowfullscreen&gt;&lt;/iframe&gt;</html><height>1057</height><width>1410</width><provider_name>Loom</provider_name><provider_url>https://www.loom.com</provider_url><thumbnail_height>1057</thumbnail_height><thumbnail_width>1410</thumbnail_width><thumbnail_url>https://cdn.loom.com/sessions/thumbnails/6657820a871c4ac0844b0fd7e16c14f8-74012d4832cba01e.gif</thumbnail_url><duration>322.8984</duration><title>Structuring a Core 30 Local Website for SEO Success</title><description>In this video, I outline how to structure a core 30 local website, focusing on the homepage or GBP landing page, especially for single and multi-location companies. I emphasize the importance of optimizing for target keywords, such as &quot;Plumber, Houston,&quot; in title tags and H1s, and how to create dedicated URLs for each GBP category and service. I also discuss the significance of linking to critical services directly from the homepage and the process of building topical and geographical relevance through supporting articles and location pages. If you need to enhance your site&apos;s topical relevance, I recommend using &quot;people also ask&quot; questions with city names. Please review the structure and consider how we can implement these strategies effectively.</description></oembed>