<?xml version="1.0" encoding="UTF-8"?><oembed><type>video</type><version>1.0</version><html>&lt;iframe src=&quot;https://www.loom.com/embed/68f0bf9f8b1b427bad715c3f3d5a21a3&quot; frameborder=&quot;0&quot; width=&quot;1920&quot; height=&quot;1440&quot; webkitallowfullscreen mozallowfullscreen allowfullscreen&gt;&lt;/iframe&gt;</html><height>1440</height><width>1920</width><provider_name>Loom</provider_name><provider_url>https://www.loom.com</provider_url><thumbnail_height>1440</thumbnail_height><thumbnail_width>1920</thumbnail_width><thumbnail_url>https://cdn.loom.com/sessions/thumbnails/68f0bf9f8b1b427bad715c3f3d5a21a3-6e89c2321a045f91-full.jpg</thumbnail_url><duration>3303.64</duration><title>March AMA 2026 - Beyond Price (Part 2) Building a Value Stack Families Understand</title><description>In this video, I discuss part two of our series on building a value stack that families can understand, focusing on how to shift the conversation from price fixation to the value we provide. We explore the importance of clarity in our communication and how to present our services in a way that resonates with families during their time of need. I encourage you to review your phone scripts and package descriptions to ensure they effectively convey the value we offer. If you’d like assistance, please reach out to your Parting Pro CSM for a review of your current packages. Thank you for your participation, and I look forward to seeing you at our next AMA!</description></oembed>