video1.0<iframe src="https://www.loom.com/embed/6a279ddfbc6147c5955978e6eb299c8c" frameborder="0" width="1920" height="1440" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>14401920Loomhttps://www.loom.com14401920https://cdn.loom.com/sessions/thumbnails/6a279ddfbc6147c5955978e6eb299c8c-f27b9c46e76dc06a.gif179.307In this video, I provide an overview of the Windback Automation feature in our system, which triggers daily at 11 a.m. to engage customers based on their last purchase date—30, 60, or 90 days ago. Each segment includes staggered email and SMS communications to avoid overwhelming customers. Additionally, I explain how customers are ejected from the automation upon making a new purchase, resetting their engagement timeline. I encourage you to customize the timing and criteria as needed and invite you to reach out to your onboarding or customer success rep for a review before activating your setup.