<?xml version="1.0" encoding="UTF-8"?><oembed><type>video</type><version>1.0</version><html>&lt;iframe src=&quot;https://www.loom.com/embed/6aba1f5eb01c4d088c5340b976010964&quot; frameborder=&quot;0&quot; width=&quot;1920&quot; height=&quot;1440&quot; webkitallowfullscreen mozallowfullscreen allowfullscreen&gt;&lt;/iframe&gt;</html><height>1440</height><width>1920</width><provider_name>Loom</provider_name><provider_url>https://www.loom.com</provider_url><thumbnail_height>1440</thumbnail_height><thumbnail_width>1920</thumbnail_width><thumbnail_url>https://cdn.loom.com/sessions/thumbnails/6aba1f5eb01c4d088c5340b976010964-ac38b691b78622f8.gif</thumbnail_url><duration>978.39</duration><title>Implementing a 20 Second Service Standard to Enhance Customer Communication in Pest Control</title><description>In this video, I discuss a simple yet effective system I use called the 20 second service standard, which focuses on three key points: what I found, what I did, and what to expect. This approach helps eliminate confusion and sets clear expectations, ultimately reducing callbacks and cancellations. I emphasize the importance of communicating effectively with customers to build trust and ensure they understand the treatment process. I encourage you to implement this system in your own communication with clients and practice it regularly. Remember, clarity builds trust, and trust leads to customer retention and growth.</description></oembed>