video1.0<iframe src="https://www.loom.com/embed/6ac1c32e2ffc45138f18dc06e3012874" frameborder="0" width="1728" height="1296" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>12961728Loomhttps://www.loom.com12961728https://cdn.loom.com/sessions/thumbnails/6ac1c32e2ffc45138f18dc06e3012874-9641f2fe29b16f18.gif172.843This Loom explains why Wellifish is building a simpler way for small businesses to access Lifestyle Savings Account benefits. It cites examples of large employer support in Washington, including Microsoft providing $1,500 per year to about 52,000 employees and funding roughly $75 million annually, and notes that nationwide LSA programs total about $7 billion per year with Medicare adding about $1 billion across nine administrators. The speaker says the fragmented market and confusing signup process mean many benefits primarily reach large gyms rather than small businesses, which many do not even understand. Wellifish addresses this by having small businesses paste their website URL so the platform finds relevant provider information, verifies the match, and streamlines provider sign up for benefit use.