video1.0<iframe src="https://www.loom.com/embed/6af9c2df09b246e6a2672afd4d6a7e1b" frameborder="0" width="3840" height="2880" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>28803840Loomhttps://www.loom.com28803840https://cdn.loom.com/sessions/thumbnails/6af9c2df09b246e6a2672afd4d6a7e1b-7ecc5cd1ed2cd4a6.gif302.467This Loom argues that multi-location HVAC and plumbing owners may be losing calls and revenue because AI and ad attribution can route leads to competitors without them realizing it. The speaker says Team Inak received a custom piece of marketing in March 2022 and that testing across five cities showed AI naming the business in only one city, while Google-based estimates across six Texas locations suggest $77,000 to $169,000 per month could be going elsewhere. He emphasizes that owners often cannot see which locations are actually paying them back because calls, ads, and CRM data are scattered across systems. He also cites tracking from another multi-location service business showing $15.9 million so far this year and identifying $1.7 million in orders that ad platforms could not reach.