<?xml version="1.0" encoding="UTF-8"?><oembed><type>video</type><version>1.0</version><html>&lt;iframe src=&quot;https://www.loom.com/embed/6b514ee057774917a10bbc32db1de12f&quot; frameborder=&quot;0&quot; width=&quot;3326&quot; height=&quot;2494&quot; webkitallowfullscreen mozallowfullscreen allowfullscreen&gt;&lt;/iframe&gt;</html><height>2494</height><width>3326</width><provider_name>Loom</provider_name><provider_url>https://www.loom.com</provider_url><thumbnail_height>2494</thumbnail_height><thumbnail_width>3326</thumbnail_width><thumbnail_url>https://cdn.loom.com/sessions/thumbnails/6b514ee057774917a10bbc32db1de12f-c387dc5d87b62822.gif</thumbnail_url><duration>2085.3022</duration><title>Caleb / Nick:  Content Plan, GTM, and Building Talent Pipeline</title><description>In this video, I discuss the importance of building a strong go-to-market team and share my vision for creating a dedicated, high-performing group that can execute effectively. I emphasize the need for around three to five core team members, including roles like head of sales and tech, to drive our brand launches. I also reflect on my past experiences with team dynamics and how having the right people in place can significantly impact our success. I encourage collaboration in recruiting talent through social channels and suggest working closely during recruitment sessions to ensure we attract the best candidates. Ultimately, I want to empower you to curate your own team while leveraging the resources available to us.</description></oembed>