video1.0<iframe src="https://www.loom.com/embed/6c2be9d8d24f464ea0a897602d568b3b" frameborder="0" width="1382" height="1036" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>10361382Loomhttps://www.loom.com10361382https://cdn.loom.com/sessions/thumbnails/6c2be9d8d24f464ea0a897602d568b3b-3c4e48f2d846d4be.gif449.517In this tutorial, I walk you through setting up a post-event marketing automation scenario in ArenaMetrics. This scenario allows us to engage with our audience after their visits by thanking them, collecting feedback, and suggesting future events, ultimately building loyalty. I demonstrate how to create a dynamic contact list targeting attendees from yesterday and set up an automation workflow in Bravo. I also emphasize the importance of testing the automation before activation to ensure everything runs smoothly. Please follow along and implement these steps to enhance our post-event communication strategy.