video1.0<iframe src="https://www.loom.com/embed/6ce189bb95254b65bd302c4e7c1c6041" frameborder="0" width="1902" height="1426" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>14261902Loomhttps://www.loom.com14261902https://cdn.loom.com/sessions/thumbnails/6ce189bb95254b65bd302c4e7c1c6041-81b15bec4d447715.gif570.325This Loom explains how to use the second step of monitoring within brand reports, including what the reports measure and how to interpret the metrics. It covers creating multiple brand reports, setting brand basics in settings, connecting prompts, and adding competitors, then reviewing the brand coverage graph with sentiment, number of mentions, brand coverage, share of voice, likelihood to buy, and brand visibility index. Brand reports also include recommendations that regenerate weekly, where users can filter by model like ChatGPT and by settings such as on-page or off-page, then view reasoning to act on items. Finally, it shows agent analytics by connecting data sources and reviewing agents, engines, top visited pages, and whether bots crawled key categories of pages.