<?xml version="1.0" encoding="UTF-8"?><oembed><type>video</type><version>1.0</version><html>&lt;iframe src=&quot;https://www.loom.com/embed/6f4fbef9ba5844a09f08934f73b5bf0b&quot; frameborder=&quot;0&quot; width=&quot;5120&quot; height=&quot;3840&quot; webkitallowfullscreen mozallowfullscreen allowfullscreen&gt;&lt;/iframe&gt;</html><height>3840</height><width>5120</width><provider_name>Loom</provider_name><provider_url>https://www.loom.com</provider_url><thumbnail_height>3840</thumbnail_height><thumbnail_width>5120</thumbnail_width><thumbnail_url>https://cdn.loom.com/sessions/thumbnails/6f4fbef9ba5844a09f08934f73b5bf0b-6a6ac9e597cd1c67.gif</thumbnail_url><duration>109.767</duration><title>Riley Painting Test</title><description>This Loom shares results and reasoning for continuing and increasing marketing budget to improve ad performance and lead generation. The speaker credits monthly check-ins and new content ideas provided by their agency, including Daniel, for identifying what to cut and what to push out. They mention a January budget increase that “exploded” and helped prevent them from being behind, emphasizing that investing earlier would have avoided being where they are now. They conclude that if someone is on the fence, they should jump because the return should come within weeks or months, like turning on a switch for revenue.</description></oembed>