video1.0<iframe src="https://www.loom.com/embed/796c1e9149884c959b88eb59e3ae1821" frameborder="0" width="1920" height="1440" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>14401920Loomhttps://www.loom.com14401920https://cdn.loom.com/sessions/thumbnails/796c1e9149884c959b88eb59e3ae1821-9a9696a5abdc98f2.gif1230.311In this case study, I dive into the performance of a spa owner running a derma-planning facial offer. Despite spending only $8 a day on ads and bringing in 16 clients for a total revenue of $1,552, the client is currently not profitable due to high operational costs. I discuss the importance of understanding profitability in three phases and highlight the potential for long-term success through rebooking rates and lifetime value. I recommend increasing service prices and adjusting commission structures to improve profitability. If you're curious about how we can replicate or even exceed these results in your business, I encourage you to reach out to our team for a chat.