video1.0<iframe src="https://www.loom.com/embed/7d99db3a31794e0989eec068e1e526dd" frameborder="0" width="1920" height="1440" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>14401920Loomhttps://www.loom.com14401920https://cdn.loom.com/sessions/thumbnails/7d99db3a31794e0989eec068e1e526dd-5126a6d90111c659.gif279.34In this video, I walk you through the AdRoll EBM Salesforce Initial Installation Guide, covering the essential steps for connecting the two platforms, initializing data sync, and assigning permissions to your integration user. After logging into your AdRoll EBM platform and installing the package in Salesforce, you'll need to set up a dedicated full-license user for integration. I demonstrate how to assign the necessary permission sets to both the integration user and end users for access to marketing and sales dashboards. Finally, I show you how to authorize the integration to ensure everything is synced properly. Please make sure to follow these steps carefully to complete the installation successfully.