<?xml version="1.0" encoding="UTF-8"?><oembed><type>video</type><version>1.0</version><html>&lt;iframe src=&quot;https://www.loom.com/embed/80c0cb2d2ebe46c39266ced5d88e9231&quot; frameborder=&quot;0&quot; width=&quot;1280&quot; height=&quot;960&quot; webkitallowfullscreen mozallowfullscreen allowfullscreen&gt;&lt;/iframe&gt;</html><height>960</height><width>1280</width><provider_name>Loom</provider_name><provider_url>https://www.loom.com</provider_url><thumbnail_height>960</thumbnail_height><thumbnail_width>1280</thumbnail_width><thumbnail_url>https://cdn.loom.com/sessions/thumbnails/80c0cb2d2ebe46c39266ced5d88e9231-30f693be6eb5adb5.gif</thumbnail_url><duration>289.053</duration><title>Top Tips for Sending Job Alerts &amp;amp; Mailshots</title><description>In this video, I discuss how to effectively engage candidates using Firefish&apos;s job alerts and mail shots. I emphasize the importance of reflecting your brand voice and customizing your messages to stand out. I also explain the differences between job alerts and mail shots, and how to ensure your messages reach the right audience. Please take a moment to review the steps for editing your job alerts and mail shot templates, as your input is crucial for our success.</description></oembed>