video1.0<iframe src="https://www.loom.com/embed/813cb16b9f2145b49e03f3bfefed3e9d" frameborder="0" width="1920" height="1440" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>14401920Loomhttps://www.loom.com14401920https://cdn.loom.com/sessions/thumbnails/813cb16b9f2145b49e03f3bfefed3e9d-00001.gif304.3666666666666In this video, I explain how the organic acquisition calculator works and how it helps us project real ROI with SEO. I discuss the importance of keyword sets and how they can be matched with the paid acquisition calculator. I also highlight the significance of search volume, click-through rates, and difficulty scores in determining rankings. It's crucial to align the tool's findings with our business goals before investing time and effort. No specific action is requested from the viewers, but understanding the calculator's functionality is essential for making informed decisions.