video1.0<iframe src="https://www.loom.com/embed/81ca3ef6d57a4e80b0affabb4498a706" frameborder="0" width="2640" height="1980" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>19802640Loomhttps://www.loom.com19802640https://cdn.loom.com/sessions/thumbnails/81ca3ef6d57a4e80b0affabb4498a706-f77cb6b613347636.gif2123.41This Loom reviews a Shopify site’s conversion issues and outlines how to improve trust, product guidance, and on-page decision-making. The reviewer says conversion can rise to about 4 to 5 percent by changing the hero section, removing or limiting sitewide discounts, fixing how the collection page functions as a product dump, and correcting product page elements like visible reviews and shipping messaging. Key concerns include “everything is on sale” reducing trust, shipping calculated at checkout acting as a conversion killer, and reviews being present but not visible. The Loom also cites a 22 percent higher chance of conversion when collection pages are implemented properly, and recommends moving trust signals like free fast US shipping, guarantees, and easy exchanges near the add to cart button.