<?xml version="1.0" encoding="UTF-8"?><oembed><type>video</type><version>1.0</version><html>&lt;iframe src=&quot;https://www.loom.com/embed/88966c635de047298b07198d92dfb99f&quot; frameborder=&quot;0&quot; width=&quot;1728&quot; height=&quot;1296&quot; webkitallowfullscreen mozallowfullscreen allowfullscreen&gt;&lt;/iframe&gt;</html><height>1296</height><width>1728</width><provider_name>Loom</provider_name><provider_url>https://www.loom.com</provider_url><thumbnail_height>1296</thumbnail_height><thumbnail_width>1728</thumbnail_width><thumbnail_url>https://cdn.loom.com/sessions/thumbnails/88966c635de047298b07198d92dfb99f-da4b85d52d9fae3c.gif</thumbnail_url><duration>642.696</duration><title>Enhancing Event Experiences: A New Approach to Engagement 🎉</title><description>Hey everyone, it&apos;s Jason Littrell. In this video, I discuss the importance of enhancing the event experience through a system I&apos;m calling &quot;event flow,&quot; which focuses on the complete guest journey—before, during, and after the event. I emphasize the need for personalized experiences and smart scheduling to minimize waste and maximize engagement. I also highlight the significance of branded registration and the use of profile-based experiences during the event. I encourage you all to think about how we can implement these strategies to create memorable events that resonate with attendees long after they leave.</description></oembed>