video1.0<iframe src="https://www.loom.com/embed/916e5dfc7e5e44e8be19231569beb242" frameborder="0" width="1920" height="1440" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>14401920Loomhttps://www.loom.com14401920https://cdn.loom.com/sessions/thumbnails/916e5dfc7e5e44e8be19231569beb242-d54f94add534241c.gif405.313In this video, I share a case study of a VP of Marketing in Digital Health who struggled to align her self-perception with how the market viewed her after a disruptive career shift. Despite her impressive track record, her resume reflected a mid-level director rather than the enterprise-level growth leader she had become. By applying the clarity to closed methodology, we repositioned her as a B2B digital health growth leader, resulting in an 18% application to interview conversion rate, far exceeding the average of 2-3%. I encourage you to reflect on whether your resume truly represents your current level or an outdated version of yourself. If you're facing similar challenges in positioning yourself, I invite you to schedule a call so we can strategize together.