<?xml version="1.0" encoding="UTF-8"?><oembed><type>video</type><version>1.0</version><html>&lt;iframe src=&quot;https://www.loom.com/embed/930354c71e914a0eaef2e53eb6ba0e13&quot; frameborder=&quot;0&quot; width=&quot;1818&quot; height=&quot;1363&quot; webkitallowfullscreen mozallowfullscreen allowfullscreen&gt;&lt;/iframe&gt;</html><height>1363</height><width>1818</width><provider_name>Loom</provider_name><provider_url>https://www.loom.com</provider_url><thumbnail_height>1363</thumbnail_height><thumbnail_width>1818</thumbnail_width><thumbnail_url>https://cdn.loom.com/sessions/thumbnails/930354c71e914a0eaef2e53eb6ba0e13-cdbe0e23fb2a8c4f-full.jpg</thumbnail_url><duration>394.194</duration><title>OpComms - Introduction</title><description>In this video, I introduced our operational communications, or Opcoms, which include essential messages like booking confirmations and membership updates. I highlighted the templates we currently have, such as those for ticket purchases and subscription management, and previewed upcoming features like additional subscription comms. I also demonstrated how to customize these templates with personalized markers and conditional content to enhance engagement. I encourage you to explore these features and consider how you can utilize them in your communications. Finally, remember to test your emails before publishing or scheduling them.</description></oembed>