video1.0<iframe src="https://www.loom.com/embed/99c961dc907c4f6db8ccccdfaa8864eb" frameborder="0" width="1802" height="1351" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>13511802Loomhttps://www.loom.com13511802https://cdn.loom.com/sessions/thumbnails/99c961dc907c4f6db8ccccdfaa8864eb-f64c26dc4735e8ad.gif413.766Day four tearing down Kira's Little Wonder after their relaunch, and so far they have one sale. I said the site is doing too much on every step, too many coupons, apps, and decisions causing decision paralysis. I pointed out fixes for the hero and collection and product pages, including clearer product visibility, better category tagging for baby clothes, and simplifying the color size quantity flow. I also recommended reducing upsells and rewards at this early stage. I asked them to test one change at a time instead of bundling everything together.