<?xml version="1.0" encoding="UTF-8"?><oembed><type>video</type><version>1.0</version><html>&lt;iframe src=&quot;https://www.loom.com/embed/9ac2823bf935428e8f3d6ed911756fa8&quot; frameborder=&quot;0&quot; width=&quot;1710&quot; height=&quot;1282&quot; webkitallowfullscreen mozallowfullscreen allowfullscreen&gt;&lt;/iframe&gt;</html><height>1282</height><width>1710</width><provider_name>Loom</provider_name><provider_url>https://www.loom.com</provider_url><thumbnail_height>1282</thumbnail_height><thumbnail_width>1710</thumbnail_width><thumbnail_url>https://cdn.loom.com/sessions/thumbnails/9ac2823bf935428e8f3d6ed911756fa8-1b39edbbaa6b87bb.gif</thumbnail_url><duration>1837</duration><title>Webinar: Empowering Your Staff to Sell</title><description>In today&apos;s webinar, I walked through how we can empower your staff to sell effectively by distinguishing between marketing and sales, highlighting their different goals and activities. We explored the importance of one-on-one interactions in sales, which can lead to higher conversion rates and more personal relationships with potential customers. I also introduced some new features on Capitan that support your sales efforts, including custom inboxes to identify potential leads. At the end of the session, I encouraged everyone to think about how they can implement these strategies in their organizations and invited questions for further discussion. Please keep an eye out for an email about our upcoming roundtable where we can dive deeper into these concepts.</description></oembed>