<?xml version="1.0" encoding="UTF-8"?><oembed><type>video</type><version>1.0</version><html>&lt;iframe src=&quot;https://www.loom.com/embed/9e1a62e8488c459188490f2185a39a81&quot; frameborder=&quot;0&quot; width=&quot;1506&quot; height=&quot;1129&quot; webkitallowfullscreen mozallowfullscreen allowfullscreen&gt;&lt;/iframe&gt;</html><height>1129</height><width>1506</width><provider_name>Loom</provider_name><provider_url>https://www.loom.com</provider_url><thumbnail_height>1129</thumbnail_height><thumbnail_width>1506</thumbnail_width><thumbnail_url>https://cdn.loom.com/sessions/thumbnails/9e1a62e8488c459188490f2185a39a81-83990d0f173e04d2.gif</thumbnail_url><duration>165.2636</duration><title>Mastering Local SEO: The Power of the Core 30 Strategy</title><description>In this video, I discuss the concept of the &quot;core 30,&quot; which refers to the essential 30 pages of content that align with the categories and services on your Google Business Profile (GBP). The goal is to build topical relevance first, as this is crucial for establishing geographical relevance later. By creating long-form content for each service, we can significantly enhance our chances of ranking higher in local SEO. I emphasize the importance of monitoring our ranked map regularly, as many businesses see results before completing the entire core 30. I encourage you to focus on this strategy to improve your local rankings effectively.</description></oembed>