<?xml version="1.0" encoding="UTF-8"?><oembed><type>video</type><version>1.0</version><html>&lt;iframe src=&quot;https://www.loom.com/embed/9f55fde126d5404ea0594b7eea3bba31&quot; frameborder=&quot;0&quot; width=&quot;1920&quot; height=&quot;1440&quot; webkitallowfullscreen mozallowfullscreen allowfullscreen&gt;&lt;/iframe&gt;</html><height>1440</height><width>1920</width><provider_name>Loom</provider_name><provider_url>https://www.loom.com</provider_url><thumbnail_height>1440</thumbnail_height><thumbnail_width>1920</thumbnail_width><thumbnail_url>https://cdn.loom.com/sessions/thumbnails/9f55fde126d5404ea0594b7eea3bba31-3be3a5b71d354abc.gif</thumbnail_url><duration>3921.88</duration><title>Annual Planning Tool</title><description>This Loom explains a new annual marketing planning tool to help clinics set goals and schedule campaigns in advance. It recommends choosing three or fewer annual goals, setting initiatives such as Google ads, referrals, and launching memberships, and building campaigns through at least June. The speaker shows how to create campaign entries with assignments, platforms (SMS, meta, Google), statuses, and linked assets like Canva files for easier review and delegation. They also mention using a social planner to manage and plan posts, plus upcoming changes to the success accelerators starting next week with weekly themes led by Anna. </description></oembed>