video1.0<iframe src="https://www.loom.com/embed/a3d1496662334947a69d6415fab113a9" frameborder="0" width="1920" height="1440" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>14401920Loomhttps://www.loom.com14401920https://cdn.loom.com/sessions/thumbnails/a3d1496662334947a69d6415fab113a9-96b5cf2652f8818f.gif169.416In this video, I walk you through how to capture UTM parameters using HubSpot, whether it's from your website forms or lead gen forms on LinkedIn and Facebook. I explain the importance of having the HubSpot pixel installed and how to add UTM fields as hidden fields in your forms. Additionally, I cover how to connect your lead gen forms to ensure UTM data is captured correctly. Please make sure to follow the steps outlined to set everything up properly.