<?xml version="1.0" encoding="UTF-8"?><oembed><type>video</type><version>1.0</version><html>&lt;iframe src=&quot;https://www.loom.com/embed/a493ace6bde64c8b843289a867947c8f&quot; frameborder=&quot;0&quot; width=&quot;1672&quot; height=&quot;1254&quot; webkitallowfullscreen mozallowfullscreen allowfullscreen&gt;&lt;/iframe&gt;</html><height>1254</height><width>1672</width><provider_name>Loom</provider_name><provider_url>https://www.loom.com</provider_url><thumbnail_height>1254</thumbnail_height><thumbnail_width>1672</thumbnail_width><thumbnail_url>https://cdn.loom.com/sessions/thumbnails/a493ace6bde64c8b843289a867947c8f-e6f45513ead0dd7a.gif</thumbnail_url><duration>227.0166</duration><title>META Ads Overview</title><description>In this video, I provide an overview of Meta Ads, focusing on how they are utilized on Facebook and Instagram to generate new patient appointments. Most clients use Meta Ads to attract new clients, emphasizing the importance of setting proper expectations for lead quality. Online advertising offers consistency and predictability, allowing for faster growth. Viewers are encouraged to understand the differences between online ads and referral clients, target demographics, and the significance of compelling introductory offers. No specific action requested from viewers in this video.</description></oembed>