video1.0<iframe src="https://www.loom.com/embed/a9c2d7044e174a149b830a68c00708ef" frameborder="0" width="1728" height="1296" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>12961728Loomhttps://www.loom.com12961728https://cdn.loom.com/sessions/thumbnails/a9c2d7044e174a149b830a68c00708ef-753a26f35f67f427.gif104.299This Loom introduces Brianna’s creative strategy approach for helping founder-led D2C brands improve ad performance with a weekly, research-backed creative system. Brianna, a former quality engineer and AUGC creator turned strategist, explains how her testing instincts and creative eye replace aging, underperforming creative with scripts that keep the best ad from being more than a few weeks old. She notes she supports brands spending $50k per month on ads and shares three ad scripts along with a breakdown of the strategic thinking behind each. Viewers are directed to a Loom and optionally a version to read the scripts instead of listening.