<?xml version="1.0" encoding="UTF-8"?><oembed><type>video</type><version>1.0</version><html>&lt;iframe src=&quot;https://www.loom.com/embed/aa4040f722514e41a90e6a286dbb9f5c&quot; frameborder=&quot;0&quot; width=&quot;1920&quot; height=&quot;1440&quot; webkitallowfullscreen mozallowfullscreen allowfullscreen&gt;&lt;/iframe&gt;</html><height>1440</height><width>1920</width><provider_name>Loom</provider_name><provider_url>https://www.loom.com</provider_url><thumbnail_height>1440</thumbnail_height><thumbnail_width>1920</thumbnail_width><thumbnail_url>https://cdn.loom.com/sessions/thumbnails/aa4040f722514e41a90e6a286dbb9f5c-d3ccce15f9ca3d03.gif</thumbnail_url><duration>158.037323</duration><title>How ETX Generates Qualified Contractor Estimates</title><description>This Loom explains how ETX helps contractors generate qualified estimate leads through a fully done-for-you system. Ethan describes a process where advertising runs for a contractor, and when homeowners respond, the software automatically collects project details like location, budget, and timeline to qualify them. Qualified homeowners can then book an estimate directly onto the contractor’s existing calendar, with synchronization to prevent double bookings and with confirmations and reminders to reduce missed appointments. During the strategy call, he will review the contractor’s business, show how the system applies, and discuss what an investment and partnership could look like, with no pressure to move forward if it does not fit.</description></oembed>