<?xml version="1.0" encoding="UTF-8"?><oembed><type>video</type><version>1.0</version><html>&lt;iframe src=&quot;https://www.loom.com/embed/af5e9feec0b04636a287895246204016&quot; frameborder=&quot;0&quot; width=&quot;1920&quot; height=&quot;1440&quot; webkitallowfullscreen mozallowfullscreen allowfullscreen&gt;&lt;/iframe&gt;</html><height>1440</height><width>1920</width><provider_name>Loom</provider_name><provider_url>https://www.loom.com</provider_url><thumbnail_height>1440</thumbnail_height><thumbnail_width>1920</thumbnail_width><thumbnail_url>https://cdn.loom.com/sessions/thumbnails/af5e9feec0b04636a287895246204016-c7a7455c99965dbd.gif</thumbnail_url><duration>656.85</duration><title>How to Sell Coaching Authentically Without Being a Guru 🚀</title><description>In this video, I discuss how to sell coaching without coming off as a guru, emphasizing the importance of building trust through free value, effort, and transparency. I outline the Trust Fundamentals, which include showing dedication, being upfront and honest, and positioning yourself as an expert. I also share actionable strategies, such as scheduling follow-up calls and providing free value to potential clients. If you&apos;re interested in a free Ideal Client Protocol (ICP) document to help identify your target audience, just comment &quot;ICP&quot; below, and I&apos;ll reach out. Let&apos;s work together to build authentic connections and achieve great results!</description></oembed>