<?xml version="1.0" encoding="UTF-8"?><oembed><type>video</type><version>1.0</version><html>&lt;iframe src=&quot;https://www.loom.com/embed/b0763d743d4f4ee8bb84c6d0bccfa2ef&quot; frameborder=&quot;0&quot; width=&quot;1914&quot; height=&quot;1435&quot; webkitallowfullscreen mozallowfullscreen allowfullscreen&gt;&lt;/iframe&gt;</html><height>1435</height><width>1914</width><provider_name>Loom</provider_name><provider_url>https://www.loom.com</provider_url><thumbnail_height>1435</thumbnail_height><thumbnail_width>1914</thumbnail_width><thumbnail_url>https://cdn.loom.com/sessions/thumbnails/b0763d743d4f4ee8bb84c6d0bccfa2ef-1708118030849.gif</thumbnail_url><duration>569.033</duration><title>The Changing Landscape of SGE</title><description>In this video, I discuss the evolving nature of SGE (Search Engine Results Page) and how Google is making changes to prioritize content creators and provide a better user experience. I highlight the shift from homepage takeovers to a &quot;continue the conversation&quot; feature, the importance of covering a full topic, and the inclusion of sponsored links above SGE. I also mention the ability to ask follow-up questions and the option to generate an AI summary. It&apos;s important to stay informed about these changes in the SEO landscape.</description></oembed>