video1.0<iframe src="https://www.loom.com/embed/b0cae37b47a3422ca0423a45650779cc" frameborder="0" width="1662" height="1246" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>12461662Loomhttps://www.loom.com12461662https://cdn.loom.com/sessions/thumbnails/b0cae37b47a3422ca0423a45650779cc-e765ee2052bf5dd1.gif144.619In this video, I’m sharing the results of our recent go-to-market campaign for HR and payroll software targeting mid-market to enterprise companies. We achieved a remarkable 35% reply rate, which is more than double the industry standard of 10-15%, resulting in 32 replies. I’ll be filtering through these replies to highlight the positive responses, and so far, over 90% of them are high-quality leads, including a notable interest from a hospital in Cairo. I plan to record a follow-up video detailing the data points and messaging strategies we used, so stay tuned for that!