video1.0<iframe src="https://www.loom.com/embed/b202add6be8647818b9640220a1b149f" frameborder="0" width="1844" height="1383" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>13831844Loomhttps://www.loom.com13831844https://cdn.loom.com/sessions/thumbnails/b202add6be8647818b9640220a1b149f-876311ffbc0a493a.gif145.841In this video, I demonstrate how to leverage the Singulate app in HubSpot to enhance your sales follow-ups after events. I walk you through using hyper-personalized messaging by cleaning up event data, such as dates, to make your communication more effective. I also show how to generate targeted audiences based on specific criteria, which can save you time and improve your campaigns. Please take a look and consider how you can implement these strategies in your own follow-ups.