video1.0<iframe src="https://www.loom.com/embed/b289f8be56264e49bbf5aaf14a562f72" frameborder="0" width="1670" height="1252" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>12521670Loomhttps://www.loom.com12521670https://cdn.loom.com/sessions/thumbnails/b289f8be56264e49bbf5aaf14a562f72-8a7ac046ad4997c3.gif287.604In this Loom, I briefly explain what Amazon AWS is and how we use it for email. AWS is a backend infrastructure suite for businesses, and Amazon SES is Simple Email Service that sends emails based on fields like to and from. Tools like CyberMail9000 handle the UI, scheduling, funnels, tags and subscriber data, while SES only sends. You have to sign up because SES charges cost, and most other email tools mark it up. I request nothing yet, and in the next video I walk you through the setup step by step, with free credits for new AWS customers.