<?xml version="1.0" encoding="UTF-8"?><oembed><type>video</type><version>1.0</version><html>&lt;iframe src=&quot;https://www.loom.com/embed/b444b9c883e040de88a4d9048c129d10&quot; frameborder=&quot;0&quot; width=&quot;1832&quot; height=&quot;1374&quot; webkitallowfullscreen mozallowfullscreen allowfullscreen&gt;&lt;/iframe&gt;</html><height>1374</height><width>1832</width><provider_name>Loom</provider_name><provider_url>https://www.loom.com</provider_url><thumbnail_height>1374</thumbnail_height><thumbnail_width>1832</thumbnail_width><thumbnail_url>https://cdn.loom.com/sessions/thumbnails/b444b9c883e040de88a4d9048c129d10-2bbae3d0ad220255.gif</thumbnail_url><duration>438.052</duration><title>Rethinking Course Sales: Why Free Content Can Lead to Higher Profits</title><description>Hey Stephanie, in this video, I wanted to share a crucial lesson I learned about selling digital products. I initially thought selling a course for $22 was the right move, but I realized it creates friction and can annoy your audience. Instead, I recommend offering the course for free to attract more people and build your email list, which can lead to higher ticket sales down the line. With a thousand emails, you could potentially make more money from just a few clients than you would from a hundred course sales. I encourage you to rethink your approach and focus on providing value first to convert leads into high-ticket clients.</description></oembed>