<?xml version="1.0" encoding="UTF-8"?><oembed><type>video</type><version>1.0</version><html>&lt;iframe src=&quot;https://www.loom.com/embed/b4fea37e9707499e99fc2633f416ed52&quot; frameborder=&quot;0&quot; width=&quot;1920&quot; height=&quot;1440&quot; webkitallowfullscreen mozallowfullscreen allowfullscreen&gt;&lt;/iframe&gt;</html><height>1440</height><width>1920</width><provider_name>Loom</provider_name><provider_url>https://www.loom.com</provider_url><thumbnail_height>1440</thumbnail_height><thumbnail_width>1920</thumbnail_width><thumbnail_url>https://cdn.loom.com/sessions/thumbnails/b4fea37e9707499e99fc2633f416ed52-0e782160405bbdc4.gif</thumbnail_url><duration>262.6</duration><title>Membership Signup Workflow, Step by Step</title><description>This Loom walks through the membership signup workflow, from how people learn about the membership to how they ultimately purchase it. It explains four funnel steps: an opt-in page to collect information, a sales page, an order page to complete signup, and a confirmation page, with purchases tracked in the membership purchase column. After the opt-in form is submitted, the system sends a first text message confirming the request to join and includes a link to the membership sales page using a special code. It also notes that not everyone signs up on their own, so hot leads can trigger texts for personal follow-up and the order page can be kept open for signing up in clinic or over the phone.</description></oembed>