video1.0<iframe src="https://www.loom.com/embed/b9d4d79a95cf4ea692d61b566d63c78d" frameborder="0" width="1108" height="831" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>8311108Loomhttps://www.loom.com8311108https://cdn.loom.com/sessions/thumbnails/b9d4d79a95cf4ea692d61b566d63c78d-d1008e9473184f14.gif535.657This Loom provides the creative and posting instructions for a Boca whitening toothpaste retainer campaign. Creators are to post 20 videos, one per day within a defined start and end date, and use the hashtag BOKA on all posts so tracking and payments work. The product details emphasized include nano-hydroxyapatite and sodium bicarbonate as a fluoride-free, non-toxic whitening toothpaste, with a demand claim of 80,000 bought last month on one Amazon listing. The Loom outlines key content angles including storytelling, ingredient breakdowns, and short testimonial-style videos, and notes MediaLabs will manage the shop and boost spend behind videos.