video1.0<iframe src="https://www.loom.com/embed/bc5917b45e3945d985db7e4f4e61f0c9" frameborder="0" width="1920" height="1440" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>14401920Loomhttps://www.loom.com14401920https://cdn.loom.com/sessions/thumbnails/bc5917b45e3945d985db7e4f4e61f0c9-afe413930dac98b8.gif294.677334This Loom explains the design and animation choices behind a Squarespace Make It Real fashion editorial style website for medical aesthetics. The creator uses a medium-to-deep olive and lavender palette with a generated gradient background, enhanced by premium monochrome stock imagery and multiple scroll-driven fade and finish-layer animations. They also describe a left and right synchronized animation effect, a rotating flower-like tool, hover image shrink behavior, and a mostly simple signature packages section where buttons grow on click. Two pieces of custom code are mentioned for the footer reveal and menu shrinking on scroll, plus a premium editorial font and zoom-style text pop-out.