<?xml version="1.0" encoding="UTF-8"?><oembed><type>video</type><version>1.0</version><html>&lt;iframe src=&quot;https://www.loom.com/embed/c125cc361eee4fa2ba67d80053ec0fbf&quot; frameborder=&quot;0&quot; width=&quot;1692&quot; height=&quot;1269&quot; webkitallowfullscreen mozallowfullscreen allowfullscreen&gt;&lt;/iframe&gt;</html><height>1269</height><width>1692</width><provider_name>Loom</provider_name><provider_url>https://www.loom.com</provider_url><thumbnail_height>1269</thumbnail_height><thumbnail_width>1692</thumbnail_width><thumbnail_url>https://cdn.loom.com/sessions/thumbnails/c125cc361eee4fa2ba67d80053ec0fbf-e22fd9693283a0e6.gif</thumbnail_url><duration>256.2187</duration><title>Building Geographic Relevance for Improved Rankings 🌍</title><description>In this video, I discuss phase three of our strategy, which focuses on building geographical relevance for our services. We want to ensure that about a third of our rank map is green before we dive into this phase. The goal is to identify keywords ranked four, five, or six and create content centered around significant geographic landmarks in those areas. I also emphasize the importance of linking these articles to a locations page that provides an overview of the areas we serve. Please take action by identifying those keywords and starting to create the relevant content.</description></oembed>