<?xml version="1.0" encoding="UTF-8"?><oembed><type>video</type><version>1.0</version><html>&lt;iframe src=&quot;https://www.loom.com/embed/c5a192d7eea64d5793a211373874ba37&quot; frameborder=&quot;0&quot; width=&quot;1870&quot; height=&quot;1402&quot; webkitallowfullscreen mozallowfullscreen allowfullscreen&gt;&lt;/iframe&gt;</html><height>1402</height><width>1870</width><provider_name>Loom</provider_name><provider_url>https://www.loom.com</provider_url><thumbnail_height>1402</thumbnail_height><thumbnail_width>1870</thumbnail_width><thumbnail_url>https://cdn.loom.com/sessions/thumbnails/c5a192d7eea64d5793a211373874ba37-ea73b9095c4ba989.gif</thumbnail_url><duration>708.752</duration><title>ZenGRM Email Writing Best Practices</title><description>This Loom covers best practices for composing emails in ZenGRM, focusing on confirmation emails, invites, and announcements. It explains how to edit a clear, event-specific subject line and use the formatting toolbar, including undo and redo, font controls, and list and indentation tools. The video highlights merge fields as personalized placeholders that pull data from the database and can be deleted or re-added via dropdowns, while advising not to remove the Your Registration button merge field if present. It also recommends sending a Send Test Email to event managers and test recipients, then pressing Save after reviewing to avoid losing changes.</description></oembed>