video1.0<iframe src="https://www.loom.com/embed/c60678b002ec4f0f9d2bdff5b7e03b83" frameborder="0" width="1112" height="834" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>8341112Loomhttps://www.loom.com8341112https://cdn.loom.com/sessions/thumbnails/c60678b002ec4f0f9d2bdff5b7e03b83-8e3da70730b8789c.gif68.958This Loom explains a system Matthew is building for tree service businesses to organize and act on messy inbound inquiries. He gives an example where a lead includes details about multiple trees, property access, and scheduling, and the system organizes that information into clear fields. It captures the types of trees mentioned, the known relevant details, and any possible missing information. The Loom also covers that the system generates a suggested customer response for the owner to review and send if they choose, and it allows updating lead status through stages like follow-up, qualification, and estimate sent.