<?xml version="1.0" encoding="UTF-8"?><oembed><type>video</type><version>1.0</version><html>&lt;iframe src=&quot;https://www.loom.com/embed/c744f13b5e3a48ed8ba23c247c44c753&quot; frameborder=&quot;0&quot; width=&quot;1920&quot; height=&quot;1440&quot; webkitallowfullscreen mozallowfullscreen allowfullscreen&gt;&lt;/iframe&gt;</html><height>1440</height><width>1920</width><provider_name>Loom</provider_name><provider_url>https://www.loom.com</provider_url><thumbnail_height>1440</thumbnail_height><thumbnail_width>1920</thumbnail_width><thumbnail_url>https://cdn.loom.com/sessions/thumbnails/c744f13b5e3a48ed8ba23c247c44c753-996f3c3d4020cbad.gif</thumbnail_url><duration>150.55</duration><title>Overview of MCA Case Study and Revenue Tracking</title><description>In this video, I provide an overview of our MCA case study, highlighting our detailed tracking of revenue for one of our clients. We analyze key metrics including a cost per lead of $12, a 32% lead to allocation rate, and a 64% closure rate from their sales team. The funding amounts for the week totaled various figures, and we calculated the return on ad spend across multiple campaigns. I invite you to schedule another call with me to further strategize and discuss these insights.</description></oembed>